Access Testing

8/12/2005 - 10:00 am

Access testing is conducting a series of seminars in Melbourne about professional testing and services.

Access provides a unique testing service in Australia with our EyeTracking technology. EyeTracking enables us to record and analyse everything a person sees. From a Usability perspective this is a powerful tool that takes the guesswork out of usability studies; what do people really see? It replaces qualitative conclusions with empirical research by capturing "real time" eye movement, points of gaze and fixation.

Customer Decision Insight (CDI) is our ideology and methodology. It takes the discipline of testing beyond the boundary of technology to understand how people respond to anything that requires visual input, which is just about everything we do. For example, marketing communications efficiency, office and retail layouts, software applications, on-line business (like gaming machines), signage, advertising and so on.

Access is conducting the next seminar about CDI and EyeTracking in Melbourne on Thursday, 8 December from 10:00 to 11:30 AM, including a tour of our Testing Laboratory.

RSVP to mark.bishop@accesstesting.com to book your place.